RealDirect Seller Services

At RealDirect we give you all the tools and information to sell your home. We recognize that selling a home means different things to different people, and how you want to sell yours depends on your specific situation. So we offer you three ways to work with RealDirect to meet your specific needs.

RealDirect offers 3 ways to work with sellers:

Use our RealPrice Finder to get an accurate recommendation of where you should price your home if was listed for sale today. Creating your home profile takes less than 10 minutes and provides you with your pricing recommendation in less than 24 hours.

Who it's for: Anyone thinking about selling their NYC home and wants an accurate third party recommendation of how much to list it for.

Use our Basic Service to help you sell your home yourself.

Who it's for: Sellers who have enough knowledge, skill and desire to handle the home selling process themselves and merely need a web site to host their listing.

Price: Free

See how this service plan compares to our other plans

See how our selling platform works

With the RealDirect Basic Service, you get:

Listing Creation Tools:

As a Basic Service client, you receive full access to our easy to use listing creation tools, complete with helpful tips that enable you to create a professional listing in a matter of minutes.

See a sample listing
Sample Listing
RealScheduler:

With our integrated RealScheduler contact management system, you can publish your available appointment times and open houses directly inside your listing to create a friction-free way to interact with interested buyers of your property. Anyone who schedules an appointment is automatically added to your calendar and contact manager when you approve the request.

RealScheduler
Premium Advertising:

We provide you with access to purchase premium advertising on the New York Times (print and online), StreetEasy, Curbed Marketplace, Zillow and Trulia to drive additional exposure to your listing all within our platform.

Premium Advertising
Premium Services:

Our services marketplace lets you choose from pre-screened vendors to assist you should you need the help from a pro at any point in the selling process. Services include staging, painting, home showing,printing, pro photography and video, floor plans and legal services. These vendors have all given our clients discounted pricing to appear in our services marketplace.

Use our Owner Managed Service to sell your home for yourself, but not by yourself. With our Owner Managed platform, you receive real time recommendations and personalized feedback to guide you every step of the way through the home selling process. You pay only for the services you need, and have the option to call upon our licensed experts to help you out if you need it.

Who it's for: Sellers who want to maximize the net proceeds from the sale of their home, are prepared to manage the process and show their own home, but want some guidance along the way.

Price: $395/month or 1% commission paid on closing

See how this service plan compares to our other plans

See how our selling platform works

With the RealDirect Owner Managed Service, you get:

Listing Creation Tools

As an Owner Managed client, you receive full access to our easy to use listing creation tools, complete with helpful tips that enable you to create a professional listing in a matter of minutes.

Sample Listing
RealScheduler:

With our integrated RealScheduler contact management system, you can publish your available appointment times and open houses directly inside your listing to create a friction-free way to interact with interested buyers of your property. Anyone who schedules an appointment is automatically added to your calendar and contact manager when you approve the request.

RealScheduler
RealRecommendations:

RealDirect aggregates data from all of your buyers' interactions, other RealDirect listings and third party market research to generate real time, personalized recommendations.. These help you improve the performance of your listing and and guide you through the every step of selling your home.

Recommendations
Live Support:

A licensed agent will review your listing and recommend any changes to your description, pricing and photos within 24 hours of creating your listing.

MLS Submission:

We submit your listing to the NYC real estate multiple listings services databases and Realtor.com (as long as you are willing to work with buyers' agents).

Premium Advertising
Real Estate Search Optimization:

We submit your listing to all the major real estate search engines including Zillow, Trulia, FrontDoor, Natefind, CLRSearch, Oodle, Facebook, Craigslist, Cyberhomes, StreetEasy, GoogleBase and PropertyShark.

Zillow, Trulia, FrontDoor, Natefind, CLRSearch, Oodle, Facebook, Craigslist, Cyberhomes, StreetEasy, GoogleBase
Premium Advertising:

We provide you with access to premium advertising on the New York Times (print and online), StreetEasy, Curbed Marketplace, Zillow and Trulia to drive additional exposure to your listing all within our platform.

StreetEasy, Curbed Marketplace, Zillow and Trulia
Premium Services:

Our services marketplace lets you choose from pre-screened vendors to assist you should you need the help from a pro at any point in the selling process. Services include staging, painting, home showing,printing, pro photography and video, floor plans and legal services. These vendors have all given our clients discounted pricing to appear in our services marketplace.

Agent Managed Option:

As a user of our Owner Managed Service, you are always able to convert your plan to our Agent Managed program. Then, a licensed RealDirect agent will manage the entire process from showings to closing - and we will deduct the Owner Managed fee from any commissions earned.

Use our Agent Managed service if you want a licensed RealDirect agent to sell your home on your behalf. Our agents utilize RealDirect's cutting edge technology platform to ensure maximum exposure of your listing while saving you thousands of dollars in commissions vs. a traditional real estate brokerage. The Agent Managed program is "full service" and includes home showings, professional floor plans and photos.

Who it's for: Sellers who do not have the time and/or inclination to sell their homes themselves but want the benefit of RealDirect's technology platform and the ability to maximize the net proceeds from the sale of their home.

Price: Smart Commission
Rather than charging you a flat 6% commission, we charge you 1% if your home goes to contract within 30 days and 2% if it takes over 30 days. We also recommend you offer 2.5-3% to buyers' agents, so they bring their clients to see your home. But that's up to you - you're in control.

See how this service plan compares to our other plans

See how our selling platform works

With the RealDirect Owner Managed Service, you get:

In-Home Evaluation:

A RealDirect licensed agent conducts an in-home evaluation to note the specific details of your home and coordinate pre-sale staging and renovations if necessary.

Pricing Assistance:

Get a personalized price recommendation based on the in-home evaluation and up-to-date data from closed and "active" market comparables.

The Platform:

Like our Owner Assisted Service, all clients' listings are managed on the RealDirect platform, utilizing our proprietary web applications - RealScheduler and RealRecommendations - to ensure that your agent is using all the available technology and data to your advantage in the sale process. Clients are given access to the platform to ensure full transparency every step of the way.

Sample Listing
Team Based Selling:

The entire RealDirect team of agents, marketers and technologists are working to sell your home from listing to closing.

MLS Submission:

We submit your listing to the NYC real estate multiple listings services databases and Realtor.com (as long as you are willing to work with buyers' agents).

Premium Advertising
Real Estate Search Optimization:

We submit your listing to all the major real estate search engines including Zillow, Trulia, FrontDoor, Natefind, CLRSearch, Oodle, Facebook, Craigslist, Cyberhomes, StreetEasy, GoogleBase and PropertyShark.

Zillow, Trulia, FrontDoor, Natefind, CLRSearch, Oodle, Facebook, Craigslist, Cyberhomes, StreetEasy, GoogleBase
Premium Advertising:

We provide you with access to premium advertising on the New York Times (print and online), StreetEasy, Curbed Marketplace, Zillow and Trulia to drive additional exposure to your listing all within our platform.

StreetEasy, Curbed Marketplace, Zillow and Trulia
Showings and Open Houses:

RealDirect agents coordinate and show your home to all interested buyers.

Agent Showings
Negotiations:

The most effective way to negotiate is to have real data to back up your position. With our massive data collection efforts, we ensure we are informed of current market trends and are always negotiating from a position of strength.

Closing Support:

The RealDirect team will help you all the way through closing - from Board Packages to last minute issues, we're there every step of the way.

Ready to List Your Home?

If you're ready to do it yourself
Request a beta invite

To use an agent, call us at
(877)514-7087 or
Contact us via email