Privacy Policy

Welcome to the official website for RealDirect.com (the "Site"). RealDirect is an online platform that provides individuals and entities with the ability to create and place real estate listings ("Listings") on the internet and 3rd party databases.

This is a business targeted to sellers and buyers of real estate. The Site does not collect personally identifiably information ("Personal Information") from the general public or consumers. Accordingly, various state and federal privacy and consumer protection laws are not applicable to this Site. Nonetheless, the security of the limited Personal Information you provide to us is important and this policy provides information on how we collect, use, disclose, manage, and store the limited Personal Information that you voluntarily provide us and any such information that is collected passively through the use of cookies or image tags on our website. This Privacy Policy is a part of the Site's Terms of Use Agreement, which is binding on all Site users. This Privacy Policy applies only to the Personal Information collected by this Site for Service.

If you do not agree with this Privacy Policy, please do not participate in the RealDirect Service. If you have other questions about this Privacy Policy, please contact our Privacy Administrator at support@RealDirect.com or by mail to:

RealDirect
Attn: Privacy Administrator
19 West 21st Street, Suite 502
New York, NY 10010

We make no representation that this Site is operated in accordance with the laws or governed by other nations. By your participation in our Site activities, you certify that you are located in the U.S. If you are located in the European Union or elsewhere outside of the U.S. and you participate in activities on this Site contrary to our policy that only U.S. residents are eligible for certain activities, you do so at your own risk and initiative, and are responsible for compliance with any applicable local laws. Please be aware that any Personal Information you transfer to us will be transferred to the U.S and subject to U.S. law. By using this Site, participating in any Site activities, and/or providing us with your Personal Information, you consent to this transfer of Personal Information to the U.S., and waive any claims that may arise under your own national laws. All users of the Site are required to provide true, current, complete and accurate Personal Information when prompted and we will reject and delete any entry that we believe in good faith to be false, fraudulent, or inconsistent with this Privacy Policy.

Your continued participation on this Site indicates your acceptance of this Privacy Policy and of the collection, use, disclosure, management and storage of your Personal Information as described below. We may from time to time, transfer or merge any Personal Information collected off-line to our online databases or store off-line information in an electronic format. We may also combine Personal Information we collect online with information available from other sources, including information received from, Advertisers, or marketing companies. This Privacy Policy covers all such Personal Information and will remain in full force and effect as long as you are a user of the Site or a participant in RealDirect activities. We reserve the right to revise this policy at any time by updating this posting without advance notice to you. Such revisions shall be effective to you immediately upon posting. Therefore, we encourage you to check this Privacy Policy often.

GENERAL PRIVACY GUIDELINES

We use your Personal Information to provide you with the features, services, or goods you request and to respond to billing and/or other such questions related to the RealDirect or Site. We will also use your Personal Information to notify you about updates, new features, programming and activities on behalf of the Site.

We will not sell, exchange, rent, lease or otherwise disclose your Personal Information (or Sensitive Personal Information such as credit card numbers) to other third party marketers or any persons that are not associated with the RealDirect's operations unless it is necessary to: 1) conform to regulatory and legal requirements or to comply with legal process; 2) to protect the safety and security of our users, employees, or property; 3) to defend the rights of the Site; or 4) to enforce the Terms of Use Agreement.

It is also necessary that we share your Personal Information and Sensitive Personal Information with our operational service providers, the specialists that provide internal support to RealDirect operations and activities and/or for Site design, development, hosting and operations including maintenance, management, storage and/or fulfillment of our membership and e-mail clubs, services, events and online stores. We use operational service providers to efficiently provide the full range of content, activities and membership services we bring to you and we request that our operational service providers also protect your privacy and not disclose your Personal Information or Sensitive Personal Information to third party marketers that are not associated with the RealDirect. Additionally, such providers are not to use your personal Information for their own marketing or promotional purposes.

In the event that the assets or stock of RealDirect are sold or transferred, merged with a different company or entity, restructured, or subject to other fundamental corporate changes, we reserve the right to disclose any and all databases compiled from Personal Information or Sensitive Personal Information collected by the Site to such successor. We will seek to obligate the RealDirect's successor to agree to the terms of the Privacy Policy, as it may hereafter be modified, but cannot guarantee that we will be able to do so or that the successor company will comply with this obligation.

We reserve the right to collect Personal Information using any new technology yet to be developed and to use such technology to provide new services and features to you, as well as for marketing and promotional purposes. Specific information regarding your choice to Opt-in or to Opt-out to such use, or for sharing your Personal Information with Advertisers, will be provided once the new technology, service, or feature is introduced.

WEBSITE COLLECTION, USE, AND DISCLOSURE OF PERSONAL INFORMATION

The Site requires a registration process for sellers, who are required to submit name, detailed property description, telephone number and email address.

Unless stated otherwise, we do not request contact information for a mobile phone, text messaging or any wireless device that includes a domain name address (such as ".net" or ".com") as part of the contact information. Federal law prohibits the sending of commercial email messages directly to a wireless device that uses a domain name, unless you have first given your affirmative consent. We may inadvertently collect a wireless device number that includes a domain name when you send us an inquiry or register for a contest or membership club. However, we will not knowingly use that contact information for sending commercial email, as defined by the CAN-SPAM Act. We reserve the right to respond to user inquiries or requests sent via a wireless device that uses a domain name as such messages are not deemed to be commercial email and therefore, are not regulated by Federal law. However, when "computer to phone" commercial emails are prohibited by law, we may reject your wireless device contact information when such information is submitted for certain Site features or services. We will attempt to notify you if we will need new contact information.

For specific purposes (such as the purchase of commercial advertising inventory) we may request a type of confidential personally identifiable information which shall be called "Sensitive Personal Information" and is defined as a: (1) social security number; (2) driver's license number or state identification card number; or (3) account number, credit or debit card number, in combination with any required security code, access code or password that would permit access to an individual's or business' financial account. This Sensitive Personal Information will only be used to implement the Service requested by the user.

COOKIES AND IMAGE TAGS

The use of cookies is an industry standard and they are currently used on most websites, including this Site. Cookies are a small text file containing a unique identification number that is transferred from a website to the hard drive of a user's computer so that the website administrator or a third party operational service provider may identify the computer and passively track the user's activities on the website. Image tags work in conjunction with cookies and are small image files that may be located on select pages of our Site, or with-in web-based email newsletters that we may send. (Image tags are also called web beacons, web bugs, clear GIFs or single-pixel GIFs.) Tracking is important because we can better understand what parts of our website are used the most, when to launch new services and how to enhance current offerings. We may share the information we receive from cookies and image tags with third-parties in aggregate form, which means that such information does not contain specific Personal Information or Sensitive Personal Information about any one visitor.

In short, cookies and image tags collect a user's Internet protocols and server information. Such data files allow our Site to remember your web browser when you visit our Site and are necessary tools for quick and efficient access to membership clubs, awards programs and contests. A cookie will not allow the Site to learn any Personal Information (such as your real name and email address) or Sensitive Personal Information that you have not otherwise disclosed. Cookies and image tags allow the Site to remember important information that will make the Site easier for you to use and helpful in our administration of various activities. We do not use cookies or image tags to collect other Personal Information or Sensitive Personal Information unless you give us permission to do so.

You can choose to have your computer warn you each time a cookie or image tag is being sent, or you can choose to turn off all such devices. This is done through your browser. If you turn cookies off, you may not have access to many features at our Site that make your Internet experience more efficient and enjoyable, like the features mentioned above, and some of our other services will not function properly.

EMAIL

When you send email or other communication to RealDirect, we may retain those communications in order to process your inquiries, respond to your requests and improve our services.

MONITORING AND USE OF AGGREGATE PERSONAL INFORMATION

We reserve the right to monitor and edit any Personal Information about our users, including information about the use of website activities and services, the contents of user email and messages for internal purposes, and when necessary, to disclose to law enforcement personnel, and/or the employer and/or Internet Service Provider of a user that is not in compliance with the Terms of Use Agreement or Privacy Policy. We will take such measures if we believe it is necessary to protect the security, integrity, and operations of this Site. Without disclosure of Personal Information or Sensitive Personal Information about individual users, we may provide aggregate statistics about our users, traffic patterns and related website information to Advertisers, reputable third party vendors or marketing companies.

PURCHASE OF ADVERTISING SERVICES

This Site provides the ability for Advertisers to purchase advertising using an online process. To process payment for such advertising, you will be requested to provide Sensitive Personal Information that includes your credit card, debit card, Amazon Account, Paypal Account or other payment information. Please be aware that we do not store your Sensitive Personal Information. This information is used solely to perform the authorized transaction requested by the Advertiser by interfacing with our secure billing service provider. If an Advertiser chooses to perform repeat transactions using the same Sensitive Personal Information, only a non-sensitive referenced number is transferred to the secure billing provider at the appropriate time, without providing your Sensitive Personal Information again.

The Site will request Personal Information such as full name, billing address, email address and telephone number and any such information that is required to fulfill your order and to communicate with you regarding your order. All information collected from you will be encrypted and collected though a secured Internet connection generally via SSL or S-HTTP protocols. We may use your Personal Information to contact you about future products, services and discounts.

HYPERLINKS TO OTHER WEBSITES

This Site may provide links to third party websites that could be of interest to our users or clients. As stated in our Terms of Use Agreement, we do not own or control these websites and therefore, are not responsible for the content, business practices, nor operations of such websites. Third party websites linked on this Site may have different privacy policies and business practices than we do. The presence of a link to a third party website does not constitute or imply our endorsement, recommendation, or sponsorship of the third party content, goods, or services available through, or contained on, the Site. By use of this Site, you have agreed that you will use the hyperlinks to third party sites at your own risk.

SECURITY MEASURES

We conduct the collection, management, maintenance and storage of website user information in a secure and commercially reasonable manner using acceptable industry standards of security technology and practices (such as electronic security systems and password protections) to protect against the loss, misuse or alteration of Personal Information. We also request that our operational service providers take such precautions.

However, please note that when users transmit Personal Information over an unsecured Internet connection, the Site is not responsible for the security of that information during the transmission stage as your email or registration could be copied or intercepted by unknown third parties. We use a secured connection for the collection of Sensitive Personal Information, which is necessary for the purchase of goods and services, but may use a secured connection for other types of activities as well. Therefore, you understand, acknowledge, and agree that you transmit certain Personal Information over this Site at your own risk.

PHISHING

Phishing attacks attempt to steal consumers' personal identity data and financial account credentials. "Phishers" use 'spoofed' e-mails to lead consumers to counterfeit websites designed to trick recipients into divulging Sensitive Personal Information such as credit card numbers, account usernames, passwords, and social security numbers. WE WILL NEVER SEND AN EMAIL ASKING YOU TO PROVIDE OR CONFIRM SENSITIVE PERSONAL INFORMATION! If you receive such email communication, please forward it immediately to the Site's Privacy Administrator at our support email address, and then immediately delete it from your computer.

REVIEW, UPDATE, CORRECT, OR DELETE PERSONAL INFORMATION OR SENSITIVE PERSONAL INFORMATION

Generally, you may review, update or delete your Personal Information collected by the Site. You may also correct factual inaccuracies. Certain types of Personal Information that are necessary to check eligibility, such as birth date or age, cannot be deleted, but may be modified with sufficient verification of the new information. Note that we reserve the right to terminate or delete any membership or entry if we believe the Personal Information submitted was knowingly false or fraudulent.

You may review, update or delete your Personal Information or Sensitive Personal Information by logging into your account at any time. We reserve the right to deny access to any user if we believe there is a question about your identity. And if the burden or expense of providing access to your Personal Information is disproportionate to the risks to your privacy, or if the legitimate rights of others would be violated, we may decide not to provide access to such information. In such cases, we will provide to you an explanation of why access cannot be provided and a contact person for further inquiries.

This Privacy Policy was last modified on January21st 2010, and is effective immediately.

Copyright © 2010 RealDirect, Inc All rights reserved.